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== Metadata overview==
 
== Metadata overview==
'''Digital presence: Metadata and search engine optimization''' [https://drive.google.com/file/d/1LNSgWUfWCP3nDb1zyDN3vxwWCAcWrjKo/view (Google slides)][[:File:TMC COVID Metadata and SEO 2020-04-17 for presentation.pptx|(PowerPoint)]]
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'''Digital presence: Metadata and search engine optimization'''  
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*[https://drive.google.com/file/d/1LNSgWUfWCP3nDb1zyDN3vxwWCAcWrjKo/view (Google slides)]
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*[[:File:TMC COVID Metadata and SEO 2020-04-17 for presentation.pptx|(PowerPoint)]]
    
When applied correctly, metadata helps relevant pages rank higher in search results. It can help Canadians access and share the critical information they are looking for.
 
When applied correctly, metadata helps relevant pages rank higher in search results. It can help Canadians access and share the critical information they are looking for.

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