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| ** '''Consistency matters''' | | ** '''Consistency matters''' |
| *** consistent design builds trust and helps users identify scams and other content that is not trust-worthy | | *** consistent design builds trust and helps users identify scams and other content that is not trust-worthy |
− | *** predictable, standard navigation strategies support success in finding answers - i.e a global approach to how new content fits into the overall picture (Source) | + | *** predictable, standard navigation strategies support success in finding answers - i.e a global approach to how new content fits into the overall picture ([https://neilpatel.com/blog/create-optimal-user-experiences-improving-websites-information-architecture/|Source]) |
− | ** '''Very simple, direct, plain language text''' — people’s reading and comprehension levels drop significantly in times of stress (Source and source) | + | ** '''Very simple, direct, plain language text''' — people’s reading and comprehension levels drop significantly in times of stress ([https://readable.com/blog/reading-crisis-readability-risk-communication/|Source] and [[https://www.researchgate.net/publication/274304506_The_Case_for_Readability_of_Crisis_Communications_in_Social_Media|Source]) |
− | ** '''A basic layout''' that lends itself well to viewing on mobile devices (Source) | + | ** '''A basic layout''' that lends itself well to viewing on mobile devices ([https://neilpatel.com/blog/website-clean-simple-design/|Source]) |
| ** Respecting '''official languages''' and '''accessibility''' legislation/best practices is still key | | ** Respecting '''official languages''' and '''accessibility''' legislation/best practices is still key |
| * Clear, simple, short text is faster to produce, faster to approve, faster to translate, and faster to code properly for accessibility. | | * Clear, simple, short text is faster to produce, faster to approve, faster to translate, and faster to code properly for accessibility. |
− | ** Follow the Crisis communication checklist | + | ** Follow the [https://design.canada.ca/crisis/content.html|Crisis communication checklist] |
| * Work on the basics first, otherwise you risk: | | * Work on the basics first, otherwise you risk: |
| ** splitting your already stretched workforce | | ** splitting your already stretched workforce |
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| ** '''60-80% of our users are viewing on mobile''' | | ** '''60-80% of our users are viewing on mobile''' |
| *** Over 60% of users access COVID-19 pages through their mobile device. | | *** Over 60% of users access COVID-19 pages through their mobile device. |
− | *** Canada.ca/Coronavirus has some pages that reach 80% mobile. | + | *** [https://www.canada.ca/en/public-health/services/diseases/coronavirus-disease-covid-19.html|Canada.ca/Coronavirus] has some pages that reach 80% mobile. |
− | ** World Health Organization (WHO) went from 55% mobile visitors pre-coronavirus to 70% now. | + | ** World Health Organization (WHO) went from 55% mobile visitors pre-coronavirus to 70% now. |
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| == Apps and other technologies == | | == Apps and other technologies == |