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| {{Template:FPT COVID web management Tabs}} | | {{Template:FPT COVID web management Tabs}} |
− | | + | __NOTOC__ |
| ==Vaccine update== | | ==Vaccine update== |
− | * Deck will be posted | + | *Deck will be posted |
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| ==What’s published, what’s coming== | | ==What’s published, what’s coming== |
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| ==Round table discussion== | | ==Round table discussion== |
− | <p>How will you be communicating vaccine sites? (same as COVID testing?)</p> | + | <b><p>How will you be communicating vaccine sites? (same as COVID testing?)</b></p> |
| *Federal - https://www.canada.ca/en/public-health/services/diseases/2019-novel-coronavirus-infection/prevention-risks/covid-19-vaccine-treatment.html | | *Federal - https://www.canada.ca/en/public-health/services/diseases/2019-novel-coronavirus-infection/prevention-risks/covid-19-vaccine-treatment.html |
| *Ontario - https://covid-19.ontario.ca/covid-19-vaccines-ontario | | *Ontario - https://covid-19.ontario.ca/covid-19-vaccines-ontario |
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| *Chris Bell (Ontario): working with Google to ensure a strategy for vaccine sites (much like the previous assessment centre location details) | | *Chris Bell (Ontario): working with Google to ensure a strategy for vaccine sites (much like the previous assessment centre location details) |
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− | <p>Do you get requests for audience-based web content and navigation (like seniors, youth, Indigenous)? How do you handle this? Do you have related research?</p> | + | <b><p>Do you get requests for audience-based web content and navigation (like seniors, youth, Indigenous)? How do you handle this? Do you have related research?</b></p> |
| *Susan Harper: We’ve found that audience-based content gets less visits (while it could be also those audiences are smaller) but interested in seeing more on audience-segmented content and duplication being an issue for other folks | | *Susan Harper: We’ve found that audience-based content gets less visits (while it could be also those audiences are smaller) but interested in seeing more on audience-segmented content and duplication being an issue for other folks |
| *Kaitlyn Rosenburg (BC): Covid-communications are centralized, and the content is then re-used by various ministries (but there are problems with duplication, and ensuring information is accurate across all groups) | | *Kaitlyn Rosenburg (BC): Covid-communications are centralized, and the content is then re-used by various ministries (but there are problems with duplication, and ensuring information is accurate across all groups) |
| *David Cox (Ontario) q. How do audience-based navigations and pages perform for SEO and organic search, compared to topic-based pages? | | *David Cox (Ontario) q. How do audience-based navigations and pages perform for SEO and organic search, compared to topic-based pages? |
− | :*Covid-19 support for X: (an audience section within a large topic) is how Ontario has been dealing with audience-based content | + | :*COVID-19 support for X: (an audience section within a large topic) is how Ontario has been dealing with audience-based content |
| *Gillian (BC): We try to be topic based first, and use SEO as a consideration but the audience-based content currently seems like a barrier (noticed when searching that users don’t mention their audience, only what they are searching for) | | *Gillian (BC): We try to be topic based first, and use SEO as a consideration but the audience-based content currently seems like a barrier (noticed when searching that users don’t mention their audience, only what they are searching for) |
| *Martin Boucher (QC): Have removed all audience-based segmentation, as it was too complex and now all topic-based (issues prior with being inclusive or exclusive to other audience); users search for the topic and not their audience | | *Martin Boucher (QC): Have removed all audience-based segmentation, as it was too complex and now all topic-based (issues prior with being inclusive or exclusive to other audience); users search for the topic and not their audience |
| *Allan Lawlor (Nova Scotia): Have also used the Gerry McGovern research to organize via tasks, and not so much audience (also the realities of users being across multiple audiences - which would then have more duplication across the sites) | | *Allan Lawlor (Nova Scotia): Have also used the Gerry McGovern research to organize via tasks, and not so much audience (also the realities of users being across multiple audiences - which would then have more duplication across the sites) |
| *Laura Piper (DTO/Federal): We often see audience-specific content when there is a Minister dedicated to the audience | | *Laura Piper (DTO/Federal): We often see audience-specific content when there is a Minister dedicated to the audience |
− | :*Our previous covid-19 Indigenous project showed again that users didn’t tend to search as an Indigenous audience but rather task-focused | + | :*Our previous COVID-19 Indigenous project showed again that users didn’t tend to search as an Indigenous audience but rather task-focused |
| :*There are still requests where those developing the content are looking to develop audience-based content | | :*There are still requests where those developing the content are looking to develop audience-based content |
| :*Research on audience-based vs when there is exceptions; if anyone has research please forward to DTO and we’ll share with the group to help support when responding to requests for audience-based navigation | | :*Research on audience-based vs when there is exceptions; if anyone has research please forward to DTO and we’ll share with the group to help support when responding to requests for audience-based navigation |