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* Simple design is professional and timeless - it supports efficiency and effectiveness, helping maximize task success and minimize time on task.                                  ([https://neilpatel.com/blog/website-clean-simple-design/ 17 Reasons Why Your Website Should Have a Clean and Simple Design])
 
* Simple design is professional and timeless - it supports efficiency and effectiveness, helping maximize task success and minimize time on task.                                  ([https://neilpatel.com/blog/website-clean-simple-design/ 17 Reasons Why Your Website Should Have a Clean and Simple Design])
 
* Applying best practices doesn't necessarily take longer - it can often save time
 
* Applying best practices doesn't necessarily take longer - it can often save time
* You can identify many of the usability problems with a page by testing it with even just a few users
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* Testing your content/service with as few as 5 people can give you great qualitative information about what works and doesn’t work for your users. ([https://medium.theuxblog.com/why-test-the-design-with-only-5-users-493a4c63ecf6 Why test the design with only 5 users?])
 
** Identifying and correcting usability problems early can divert unnecessary calls from call centres, and reduce ineligible or incomplete applications for benefits, etc.
 
** Identifying and correcting usability problems early can divert unnecessary calls from call centres, and reduce ineligible or incomplete applications for benefits, etc.
  
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