Changes

*** consistent design builds  trust and helps users identify scams and other content that is not trust-worthy  

*** consistent design builds  trust and helps users identify scams and other content that is not trust-worthy  

*** predictable, standard navigation strategies support success in finding answers - i.e a global approach to how new content fits into the overall picture ([https://neilpatel.com/blog/create-optimal-user-experiences-improving-websites-information-architecture/|Source])

*** predictable, standard navigation strategies support success in finding answers - i.e a global approach to how new content fits into the overall picture ([https://neilpatel.com/blog/create-optimal-user-experiences-improving-websites-information-architecture/|Source])

** '''Very simple, direct, plain language text''' — people’s reading and comprehension levels drop significantly in times of stress ([https://readable.com/blog/reading-crisis-readability-risk-communication/|Source] and [[https://www.researchgate.net/publication/274304506_The_Case_for_Readability_of_Crisis_Communications_in_Social_Media|Source])

** '''Very simple, direct, plain language text''' — people’s reading and comprehension levels drop significantly in times of stress ([https://readable.com/blog/reading-crisis-readability-risk-communication/|Source], [[https://www.researchgate.net/publication/274304506_The_Case_for_Readability_of_Crisis_Communications_in_Social_Media|Source])

** '''A basic layout''' that lends itself well to viewing on mobile devices ([https://neilpatel.com/blog/website-clean-simple-design/|Source])

** '''A basic layout''' that lends itself well to viewing on mobile devices ([https://neilpatel.com/blog/website-clean-simple-design/|Source])

** Respecting '''official languages''' and '''accessibility''' legislation/best practices is still key

** Respecting '''official languages''' and '''accessibility''' legislation/best practices is still key

* Clear, simple, short text is faster to produce, faster to approve, faster to translate, and faster to code properly for accessibility.  

* Clear, simple, short text is faster to produce, faster to approve, faster to translate, and faster to code properly for accessibility.  

** Follow the [https://design.canada.ca/crisis/content.html|Crisis communication checklist]

** Follow the [https://design.canada.ca/crisis/content.html Crisis communication checklist]

* Work on the basics first, otherwise you risk:

* Work on the basics first, otherwise you risk:

** splitting your already stretched workforce

** splitting your already stretched workforce