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PE-DEV Toolkit / Trousse à outils de MP-DEV/part1/Basic Guidelines (view source)
Revision as of 14:58, 18 August 2020
, 14:58, 18 August 2020→1- tricks
== 1- tricks ==
NOTE: PDF GUIDELINES FOR EACH SECTION TO COME
== 1- Planning stage: how to prepare and plan your initiates ==
Well-planned and executed events, activities or engagement campaigns is a good way to interest Canadians in international development issues and humanitarian aid.
Take the time to plan carefully—some of the most important considerations are:
* Know your target audience. Based on that information, identify relevant objectives and what strategic and consistent messages will have meaning and importance for them.
* Plan for what level(s) of the continuum you are targeting.
** Do you aim to raise awareness, deepen understand or encourage concrete actions?
** Are you focusing on a level or levels likely to appeal to your audience?
** Canadians can learn about and support Canada’s efforts to reduce poverty without becoming actively involved. Other Canadians may be ready to go a step further by commenting on or sharing a food security blog post, attending a conference on sustainable development goals, or volunteering to work for an organization.
* Research peer organizations involved in international development and humanitarian aid. Are there opportunities to work together and maximize the reach of public engagement activities?
* Consider using virtual alternatives to your activities and initiatives, especially to reach new audiences. Also consider promoting your events and initiatives on online platforms.
* Think about what success looks like for your activity(ies) and how will you know when you have achieved it. Planning good qualitative and quantitative evaluation methods is important to ensure that you are meeting your objectives and managing your budget efficiently. Once your activity if over, take the time to reflect on successes and areas for improvement. Note lessons learned that may guide you in the future.
== 1- tricks ==
== 1- tricks ==