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===Media advisory additional recommendation===
 
===Media advisory additional recommendation===
 
* If unique titles will not be created for Media advisories, create a new titling standard for COVID-19-related media advisories which is shorter, include “COVID-19” in the first 60 characters and include a date to distinguish from others with the same title (e.g. ''COVID-19: Government of Canada news conference -- May 6, 2020''). This will have benefits for search and performance measurement.
 
* If unique titles will not be created for Media advisories, create a new titling standard for COVID-19-related media advisories which is shorter, include “COVID-19” in the first 60 characters and include a date to distinguish from others with the same title (e.g. ''COVID-19: Government of Canada news conference -- May 6, 2020''). This will have benefits for search and performance measurement.
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'''Version note:''' COVID-19 metadata creation primer for Government of Canada news products v2.3 2020-06-17
    
[[Category:COVID Communications]]
 
[[Category:COVID Communications]]