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Theme Management Committee Covid-June 17 2020 - Comité de gestion des thèmes Covid-17 juin 2020 (view source)
Revision as of 15:16, 26 June 2020
, 15:16, 26 June 2020→Notes and action items
* Presentation: [https://drive.google.com/file/d/1Efe1b2PP4ALcHHijK8-bw-fGjhm_Xn-T/view?usp=sharing Get Updates on COVID-19] (Google slides)
* Presentation: [https://drive.google.com/file/d/1Efe1b2PP4ALcHHijK8-bw-fGjhm_Xn-T/view?usp=sharing Get Updates on COVID-19] (Google slides)
* Presentation: [[:File:Get Updates on COVID-19.pptx|Get Updates on COVID-19]] (.pptx)
* Presentation: [[:File:Get Updates on COVID-19.pptx|Get Updates on COVID-19]] (.pptx)
# '''Updates'''
'''TBS'''
* Moving forward, TMC meetings will be two times a week.
* Heads of Comms message went out this morning from Mark Stokes pointing to the [[Maximizing impact on Canada.ca – Best practices for a web-based approach|Primer: Maximizing impact on Canada.ca]].
'''Health Canada'''
* Cross link will be coming in from Public Safety
* Working on Digital Literacy
'''Principal Publisher'''
* Slim header change is going live tomorrow
No updates from PCO
# '''Labelling study results - Susan Harper (Health Canada PHAC)/Lisa Fast (DTO)'''
'''<nowiki>https://docs.google.com/presentation/d/1wCwxa3rMMTjlWv8Bq9GRbPbRuXxZlsb3je_gOmBGNow/edit</nowiki>'''
* Working with HC strat comms on “Limiting the spread” label
# '''Update on the email subscription service pilot - Pascale Elvas'''
* 7 Departments
* Link for the app is listed on key COVID pages
* Social media and Minister announcements didn’t drive subscription to service
* Messages are in plain language and actionable
* Click through rates are 30%
* Focused on top topics that people wanted. Looked at web and social media analytics. Adapted content accordingly.
* Just over 50,000 subscribers and nearly 1 million notifications
* Recently implemented client feedback forms
* Tomorrow, a blog post goes out “Launching and Alpha Service”
* Next week, the service will be in new hands. Pascale is going back to TBS. It will ''become part of Health Canada’s communications function.''
'''No meeting on Friday.'''
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