Theme Management Committee Covid-April 1 2020 - Comité de gestion des thèmes Covid-1 avril 2020

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Agenda

1. Updates – M-R

2. Roundtable:

• What guidance do you need?
• What new content is coming today/this week?
• What testing plans do you have/do you need?

3. Review updated global IA and where new pieces identified should go

Notes and action items

1. Updates

TBS – Web Managers Committee message is going out April 2.

Sign up for the GC Web managers mailing list if you haven’t already.

DTO newsletter – went out April 1.

Message going to Heads of comms points to DTO newsletter from March 31 and TMC wiki presence.

M-R shared metrics about new landing page.

New page added to post stats in wiki: Research and data sharing

Susan Harper: Performance Measurement Guidance on KPI – will be uploaded to wiki

Lorna – PCO:

Share research as we go on

Debbie:

A new map has been launched tracking cases across Canada:

https://www.canada.ca/en/public-health/services/diseases/2019-novel-coronavirus-infection.html

2. Roundtable - Issues, what are people up to

Eric Cooper – DND

Doing some TryMyUI testing Military Content

Marc Viau – TBS

TBS is adding pages to inventory

Liza – IRCC

• Sheila Wadden has been talking with Health about where we can link to their content.
• Launched IRCC COVID section on Sunday
• Don't have any usability testing planned, but we are monitoring analytics

Rubina – CDS

• Looking at users’ life situations and what financial tools could help them
• Doing testing later this week

Tackling these benefits:

• EI Regular/Sickness & CERB
• Child Care Benefit
• GST Credit
• Mortgage support
• Registered Retirement Income Fund

CDS/ESDC plan for MVP - Life situations:

• People who have lost income due to COVID-19 (Lost all their income/ Lost some of their income)
• People who have lost potential income due to COVID-19 (Couldn’t start new job)
• People who haven’t lost any income
• Custodial parents
• People who have mortgages
• People who have to pay rent
• People who are caring for someone with COVID-19
• People who are stuck abroad 9. People who are retired

Other iterations would be expanding the life situations and benefits/support.

Week of April 13, hoping to add:

• Students
• People who are on paid leave that is running out
• People who are working outside the home as an essential worker
• People who are already receiving EI

George – CRA

Adding pages to inventory

David – Public Safety

Recommend more general info to Head of Comms to support good content design practices. General and template messaging departments can use for internal comms also super helpful.

Julie – ISED

Working with others on the Business page. Lots of information and announcements, supporting content needs to be developed.

• Need more plain language content: Carleton prof creates plain-language guide for getting government aid

• Reading level should be lower in times of stress and panic, especially for social media.
• Possible ideas: Create Writing for Digital webinars (Laura Piper & Julie Dufour)

Ania – Indigenous

• Crisis comms and alerts guidance is very helpful.
• Need more general advice to ADMs & DGs
• Would like to do testing with the DTO to see if Indigenous community can find the content.

Christina Vezina:

Vocabulary: outbreak vs pandemic. Each department's strat comms should connect in with the PHAC strat comms team on how to position the language around this. The language is constantly evolving. Each Digital team should connect in with their strat comms leads.

Penny Day:

Need more advice about usability, readability particularly during times of stress to go to high levels of management - so they can balance timeliness with usability - so far we're only seeing that advice going from bottom up - needs to go from top level to their peers. Top level includes MOs

** Noted no one from Finance or Culture on the call.

3. IA: Review

COVID-19 Branding Shared files available via GCconnex + GDrive (New). For those who cannot access GC networks while working remotely they are now available via GoogleDrive. Contact Susan Harper at Health Canada.

Ordre du jour

Notes et actions à prendre