January 25, 2023 - Updates, priorities of the week

Back to GC Web Priorities Meetings - Réunions des Priorités Web du GC

Meeting information

Agenda

1. Updates

2. Roundtable

Updates - Digital Transformation Office (DTO)

GC web managers

• Email went out yesterday
• It’s also posted in Slack
• There are some technical issues right now with subscribing to the web managers distribution list. If you’re trying to subscribe and have issues, send an email to DTO and we will get you on the list: dto.btn@tbs-sct.gc.ca

Updates - Innovation, Science and Economic Development Canada (ISED)

New housing sub-topic will launch early next week. Have had a conversation with NRC about adding more content so will see if we can get that done by next week as well.

Updates - Health Infobase redesign

David Pepin

Presentation: Landing page redesign

Landing page for Infobase: https://health-infobase.canada.ca/

We wanted to increase awareness of Infobase, but first make sure people can actually use it. We wanted to make sure we were aware of what they were doing not only to redesign the InfoBase but also to be aware when creating new products.

• Research to understand the issues and user needs:
  • Realized the only way to access InfoBase from Google was if people searched the term ‘InfoBase’ but a lot of people don’t know that it exists so they weren’t searching on that term, they were searching on different keywords
  • Realized it was hard for people to find what they were looking for from the landing page of InfoBase
  • We looked at what other libraries/databases were doing, discovered they all had filters/labels/search
  • We found that there was a wide range of tasks that people are trying to do from the InfoBase

• Prototype of the design and testing:
  • We made sure it respected the Canada.ca design system while having some distinctions to look like a self-contained product
  • We also removed the search field from the header as there is a search field within the database
  • Worked with Program folks to add tags to all the products so we could use them to filter the products within the database

• Testing and follow up:
  • Did some usability testing to see if the design actually helped people find products and did refinements based on what was observed
  • Added robust metadata and FAQ structured data to help with SEO before going live, also added Google Analytics code
  • Went live December 23, 2023, traffic is still too low to have any metrics to analyze
  • We can link people to a pre-filtered list because of the way we built the parameters in the background

• Next steps:
  • Continue monitoring performance, see if categories need to be finessed, working to improve the topic tree to make it easier to find the Infobase landing page

• Lessons learned:
  • Having a multi-disciplinary team helped us moved quickly, it took us about four months to get this built, tested and up, and we will continuously improve it
  • Tried to meet our program teams where they’re at when creating visualizations of data, lots of our program people are epidemiologists so we’re creating visuals from spreadsheets